A customer's online and in-store experience is crucial to building strong brand loyalty and repeat business. LINE-X helps Franchises create a unique customer experience by providing a modern showroom design with lifestyle wall graphics and modular components to fit any retail space.
Your shop, like your home, says something about you. Are you tidy? Are you organized? Are you conscientious about making a positive impression on customers?
As a business owner you want to be all of these things. But your shop can either reflect these traits or betray them. That's why it's so important to pay attention to how your shop looks and feels from a customer's point of view.
Franchise owner Greg Murphy of LINE-X Noblesville knows this very well. Recently, he shared one of his secrets with us - he remodels his showroom on a regular basis. It never gets stale for his customers.
Just a few months ago Greg and his team finished their most recent remodel. After a solid month of continuous work, the crew remodeled the front desk area, showroom and customer waiting area.
"Our customers definitely notice the difference immediately, they comment a lot about how open and clean it is," said Greg. "It may seem like it's not worth your time or money but we remodel every four years or so and see an immediate increase in sales and customer satisfaction."
For Greg, remodeling isn't just a one-time thing. "It may seem like it's not worth your time or money but we remodel every four years or so and see an immediate increase in sales and customer satisfaction." It's all about creating that immersive and engaging experience for customers. LINE-X Noblesville is one of many Franchises pushing customer experience to the forefront. Everything from hands-on product demonstrations, interactive truck and Jeep customization software, to personal stories and experience that customers rely on.
We really admire the spirit of customer service and customer connection that Greg practices and instills in his employees everyday.
If you'd like to learn more about the LINE-X Franchise culture and how it might fit into your business, please visit http://linex.com/own-a-line-x.