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What's the Next Win for Your Business? Adding LINE-X Could Be It

When it comes to looking for a new business opportunity, a franchise system is a great place to start, even as an add-on to an existing business. 

What is the best franchise to buy? 

There is no right answer to this question. It's a deeply personal decision and one that should not be taken lightly. Potential franchise owners must exercise due diligence before making such a serious commitment. That's why it's so important to reach out to real life franchise owners and hear their stories. Even in the automotive aftermarket, there are several franchise systems out there.

Yes, LINE-X is a franchise

LINE-X is known as the leading brand in truck bedliner protection but it’s also a franchise system. LINE-X franchises benefit from protected territories, technical and product support, plus ongoing training and operational support. Customers, as a result, receive an exceptional product and experience. Each LINE-X location uses vetted product application techniques and equipment, strict quality control measures and a nationwide lifetime warranty – courtesy of an award-winning franchise system. 

LINE-X is a popular addition for many existing businesses. Aftermarket accessory shops can add LINE-X bedliners and exclusive Truck Gear by LINE-X accessories to their services. Welders, fabricators, auto body repair shops can add innovative specialty coatings like LINE-X ULTRA which is first and only thin-build polyurea on the market today.

A successful example of LINE-X integrating into an existing business can be found in Edina, Missouri.


Burkholder Truck Sales specializes in used vehicle sales, auto body repair and truck accessories. In business since 1983, the team at Burkholder was looking for ways to diversify their product offering and expand the truck accessory side of the business.

“We felt like adding spray-on bedliners would be a good fit. We were familiar with LINE-X since we had a number of trucks sprayed at a neighboring LINE-X Franchise and were very happy with the quality of the product” said Merlin Oberholtzer, manager of Burkholder Truck Sales. “Our focus has always been to offer superior products in everything we sell. So, we chose LINE-X and opened LINE-X of Northeast Missouri.”

That was seven years ago. In that time the shop has seen a dramatic increase in truck accessory sales. “It has been a natural fit with our whole business model.”




In 2012, Burkholder opened a second truck and accessory sales location in Versailles, Missouri. In a few short years they expanded their shop to 12,000 total square feet housing a showroom, sales offices, wash bay, spray booth and accessory installation area.

“The biggest challenge we faced with adding LINE-X to our business was the learning curve of spraying and figuring out how much space we need in the shop for the spray booth and prep area. But with the help of LINE-X Franchise support and their standard of quality we were up and running and spraying the best bedliners on the market,” said Merlin. 



Since 2016, LINE-X has welcomed over 80 new franchises into open territories around the country. A growing number of franchise owners, like Merlin and his partners, operate more than one location. Currently, around 16% of LINE-X franchises are multistore owners.

“LINE-X is the best. Never sacrifice quality and your customers will be back. If you care about the products you offer, LINE-X is your brand.” 


If you’re looking for a new business opportunity, consider a LINE-X franchise. Prime open markets are still available



Contact us today to learn more.